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Todd Snyder Mixes Things Up With New Sun-Faded Hoodie in Purple

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Purple is not typically a color we gravitate towards but leave it to NYC-based menswear designer Todd Snyder and his namesake label to change our minds. 

Another collab with Champion, the popover hoodie features a reverse weave and is specifically knit to resist shrinkage—something every premium brand should be working towards. The sun-faded feel, meanwhile, gives it those coveted "endless summer" vibes.

Go bold with it here.