Online shop Italic sells unbranded luxury goods directly from the world's most exclusive factories, passing "brand markup" savings onto you. And after launching extremely stylish joggers last week, they just released a collection of men's underwear that should be making a play for your top drawer.
The sleek all-black-everything trunks and briefs are made from an ultra-soft, lightweight modal and cotton blend that put breathability and comfort first. They're finished with a thoughtfully engineered elastic waistband and roomy yet supportive pouch.
Expensive underwear isn't really a "fun" thing to purchase but cheap or old underwear is torturous to endure. Italic is providing a better path by giving you a luxe option at less than half the price.