Brothers Mike and Alex Faherty make some of the coolest threads around for their namesake brand. "Our lifelong dream has been to create clothing for life's great moments," as they put it, "the ones spent by the water, around a bonfire, catching waves or watching sunrises. It's what makes the morning commute, the boss you don't like, and the pile of work on your desk not so bad."
Mike spent years as a designer for Ralph Lauren's RRL label and while that influence can be felt, Faherty has a very cool, laid-back surf/coastal vibe that adds a distinct dimension and a real emphasis on comfort.
Case in point: this button-down that looks like classic chambray at first glance, but is, in fact, an insanely soft, cozy knit. Faherty struck the perfect balance of thick cotton and ideal breathability with the Seasons Knit Shirt, making it one of the most versatile shirts you'll ever own.
You can "take it from the early morning surf session at the beach, through the office all day, and out to evening cocktails without worrying about an outfit change," as they note, so make room in your wardrobe asap, is our advice.