Here’s a fun way to educate your palate while exploring the world of cigars. Each month, Standard and Twain ships two cigars from different makers right to your mailbox. The clever twist: you’ll find no labels inside.
To ensure a “blind tasting” with no preconceptions interfering with your sensory experience, the cigar bands are replaced with a numbered tag. It’s a sure-fire way to tune in to your own taste buds and tune out advertising hype. “It forces you to engage with the cigar in a different way than you’ve ever done before,” founder Kellen Gorbett tells AIROWS.
An enclosed flavor review card for jotting notes also contains a QR code to scan for the “reveal” whenever you’re ready to learn which brand you’ve just experienced. Your collection of notes about your favorite (and unfavorite) smokes will grow over time. The company tries hard to give subscribers more than their money’s worth. That can mean premium inclusions such as La Coalición from Crowned Heads and the Drew Estate Herrera Esteli Brazilian Maduro. Or it can mean superb under-the-radar selections like the Tashka from Atsiniki, a Native American-owned maker in Franklin, TN.
The twine-wrapped packaging is spot-on, right down to the typeface and copper paper clip. Sign up for a monthly subscription for yourself or send a one-time present to a buddy here.