The dudes over at ROK love coffee and love good design. Priced at just $200, their latest product, a simple coffee grinder, performs better than alternatives in the $600 range according to independent studies. It also looks so freaking cool, which is always a plus, and is less bulky and loud than whatever you could pick up at your local Target. Seems like a no-brainer purchase if you're a coffee aficionado. See some shots of it in action...

And a video showcasing it...

Like what you see? Buy it from ROK directly for $200.

H/T DesignBoom