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First Look At McDonald's Upscale Makeover

Because your Big Mac deserves to be prepared in an exposed kitchen.

Landini Associates, a Sydney-based team of strategic thinkers, is helping The Golden Arch step up their game with a fresh redesign. Uniformed with mood lighting, concrete tables, wireframe chairs, table service, charging stations, and a rehabilitated menu, this is a step in the right direction for a burger chain that has desperately needed to make some changes. Let's just hope it also means fresher and healthier food, too.