Nothing Unveils Debut Earbuds

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Nothing — the new technology startup from Carl Pei, who previously co-founded OnePlus — aims to make aesthetically pleasing yet hyper-capable products at best-in-class pricing. And they're kicking things off with the Nothing Ear (1), which is due out July 27 and will be priced at just $99 USD.

Developed in collaboration with Teenage Engineering, the stylish AirPods Pro alternative features both active noise cancellation and a healthy amount of pop and power. Its transparent casing is also quite cool, showing off the artful and carefully considered interior components.