This Solar-Powered Field Watch Delivers Rugged Style to Spare for Under $200 - Airows

Centric Instruments, a new independent design studio based on the Northern California coast, has, at last, come up with a way to make a solar watch that doesn't look like some geek's cast-off graduation gift. Driven by "a desire to lead more focused and centered lives" by creating "mindful tools that simplify the modern day to day," the brand has launched a Kickstarter campaign to fund the Lightwell, which aims to be the best-looking and most capable watch of its kind available anywhere.

For a pledge of a mere $180, you will get one of the very first watches produced as well as two straps, one leather and one rubber. This represents more than a 30% savings over the eventual production price and also gives you early adapter status with accompanying bragging rights – not to mention one damn cool watch that will never, ever need a new battery.

The Lightwell's clean, modern aesthetic echoes its careful craftsmanship using surgical-grade 316L stainless steel, scratch-proof sapphire crystal and a workhouse Seiko solar-powered movement. It's being produced in partnership with sustainably-run factories and Centric is also a member of environmental foundation 1% For the Planet, so this isn't just some marketing ploy aimed at dopey millennials.

The handsome 38mm timepiece is available in black, gilt and white dial variants with contrasting luminescent markers and interchangeable straps. Water resistant to 100 meters (330 ft.) and capable of charging even on a cloudy day, it's obvious that this watch far outstrips the quality of anything else you could get for a comparable price.

The funding goal is approaching fast so don't wait too long to jump on this bandwagon. Got it?