How Freemium Games Use Behavior Psychology to Make Money - Airows

How Freemium Games Use Behavior Psychology to Make Money

From 'Clash of Clans' to 'Candy Crush' – here's how they draw in the big bucks.
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Pretty much anyone with an iPhone at this point participates (or has participated) in the freemium game economy in some way. This cool and quick video breaks down the behavior psychology of it.