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Gucci Adds Retro Arcade Games to Its Mobile App

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Fashion and gaming collide as Gucci just added two vintage-inspired video games to its mobile app. It may not be as polished or addicting as some of the best games on iOS but there's something incredibly stylish about its retro hues. And that, at least, counts for something.

Both Gucci Ace and Gucci Bee detail the history of Gucci as you progress through the levels while allowing players to earn badges (and show them on social media) along the way. It's a brilliant marketing move and a rather genius way to increase the Gucci presence in the App Store while getting their app on more devices.

The fashion house is set to add more games to the arcade over the coming months, so look alive if you're into this.