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Fender's New Ad Campaign Is Gobsmackingly Gorgeous

Legendary guitar manufacturer Fender just unleashed a stunning animated advertising campaign in celebration of the American Acoustasonic Jazzmaster, a buzzy new "sonic shape-shifter" that combines acoustic voicings and electric tones. You don't want to miss it.

And with another clip debuting via their official Instagram today, here's to hoping more mesmerizing animations are just around the corner.