Paying authentic homage to the over-the-top fusion of Italian style with American car manufacturing, detailing like the custom bespoke vinyl top and Gucci branding on the wheel emblems and hood ornament are all on display here. It arrives in a presentation display case as well as Gucci-designed packaging delivering extra style points.
“This epic and unexpected collaboration between Gucci and Hot Wheels reinforce that toys are a canvas that reflects pop culture, fashion, and design,” says Richard Dickson, CEO at Mattel. “We are thrilled to celebrate and honor Gucci’s incredible 100th milestone with an artistic take on a limited edition Hot Wheels, reinforcing the significance of toys as art.”
Due to release here on Oct. 18, the model is priced at $125 USD and sure move quickly.