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The First-Ever Hot Wheels Commercial Is Sizzling With Ageless Car Culture

Paving the road since 1968.

Making their debut in 1968, Hot Wheels hit the screen with speed, style, and auto-suaveness. This very early advert from Mattel is boiling hot with vintage feels and nostalgic vibes. They may not make them like this anymore, but we think die-cast toy cars have never looked cooler.